# Net Neutrality
In
the recent past Net Neutrality (NN) has become a buzz word. Anybody and everybody
in our circles whether aware of the real meaning of the term and the
complexities attached to the whole issue or not have something or the other to
say on the issue. People have gone to the extent of connecting the issue of NN with
that of ‘Freedom of Speech and Expression’ as guaranteed by the Constitution of
India and ‘Right to Information’ as guaranteed by other statute.
But
is this whole issue of NN so simple in nature to give generic views,
debates and comments on news channels and/or social media and is it so simple
for people like us to just make a generic comment on how our
rights will be violated by schemes launched by some of the Telecom Service
Providers (TSPs) (e.g. Airtel Zero, Facebook Free Basics)? I think it is not that simple and needs greater amount
of pondering and analysis before any comment is made.
In
this article, I try to simplify some of the crucial aspects connected with the
whole issue of Net Neutrality through simple examples and would then want all
of you to give suggestions on arriving at a comprehensive and acceptable definition
of the term Net Neutrality. To start with let us first know the most common abbreviations
that are used in the article and the definition of the term Net Neutrality.
TSP: Telecom
Service Provider [eg. Airtel, Vodafone, Reliance etc.]
ASP: Application
Service provider [eg. Apps, Websites, Payment Gateways etc.]
CAPs: Content
and Application Providers [same as above]
User: End
user who subscribes for TSP services [People like you and me]
Common Definition of Concept of Net
Neutrality:
NN means an
environment where the TSPs charges only users for internet access and do not favor
one CAP/ASP over another and/or does not charge CAP/ASP for sending information
over broadband lines to users.
Let us now
start understanding the concept and complexities involved through different
examples. With each example we will go on adding one stakeholder who has a role
to play in this complex business environment. At the end of each example we
will highlight issues involved and then see if the above generic definition is
good enough to be applied as a solution to the debate.
Also let us
understand few crucial facts that TSPs invest huge money while purchasing
bandwidth from the government and in developing their infrastructure for supply
of services. Also limited bandwidth is available for consumption among huge
number of Users with varied patterns, habits and needs for usage of the said
bandwidth.
Scenario 1:
‘Ram’
is a customer of ‘Airfone’ company and uses their ‘Bonanza’ data pack at Rs.
500/ month. There are no restrictions as to what content he can view, share,
download and upload.
This scenario is an absolute NN scenario where TSP is
not imposing any restriction on the User and User is free to make his own choices
at a nominal cost of Rs. 500/month.
A little tweak in this scenario will give us
first hint of exercise of right by the TSP. Let us assume that the data pack
restricts per month data at 2 GB and the speed of 10 MBPS.
Now we cannot say that the NN is absolute as the TSP is
exercising some control over the User.
Scenario 2:
‘Ram’
and ‘Shyam’
are customers of ‘Airfone’ company and use ‘Bonanza’ data pack at Rs. 500/
month. There are no restrictions as to what content he can view, share, download
and upload. Except that that the data pack restricts per month data at 2 GB and
the speed of 10 MBPS.
Ram is an
avid user of video content, live streaming and high definition content and most
of the time ends up exhausting his 2 GB limit in the said data pack while Shyam
is an author and mostly uses content only light websites and does not usually
consumer entire limit of 2 GB available to him under the said data pack.
Most of the times
when Shyam logs in to the internet he fees the speed is low and the reason
given by the TSP is congestion during peak hours. The congestion here can be
attributed to the usage habits of another user ‘Ram’.
In the present scenario while the User is given
absolute NN the same does not look to be a justified. In this scenario Shyam is
compensating or cross subsidizing the usage by Ram and is thus at a disadvantageous
position than Ram.
Scenario 3:
There are
about 100 customers/Users who have subscribed the ‘Bonanza’ data pack of the ‘Airfone’
company. ‘Dreambook’ is a highly
popular website/application which is high on video, pictures and such other
heavy content. Almost 75 Users regularly visit ‘Dreambook’ while 25 do not use the same. ‘Dreambook’, because of its huge User following, earns high revenues
through advertising.
In the present scenario facts seem to be little skewed in
favour of 75 users and the ‘Dreambook’ in as much as those 75 Users block majority
of the bandwidth available. The ‘Dreambook’ is riding on the infrastructure in
which ‘Airfone’ has invested heavily and is earning revenues without giving any
share to ‘Airfone’, while the other 25 users are cross subsidizing for 75 users
and helping ‘Airfone’, manage its costs and revenues for the infra investment
it has made.
Scenario 4:
‘Airfone’ decides to introduce
differential pricing for Users, based on their usage habits and charges higher
price from the Users who consumer higher bandwidth and offers discounts to the
Users who’s usage habits are light.
In the present scenario while the cross subsidizing
issue is addressed, ‘Airfone’ still feels that it has opportunity to grab a
share of revenue from ‘Dreambook’ as it is using ‘Airfone’s‘ network.
Scenario 5:
‘Airfone’ starts charging ‘Dreambook’ for riding its network along
with differential pricing for the Users.
Now ‘Airfone’ has started to get higher returns as it
is charging Users as well as ASP/CAS and hence stakes are now tilting in favour
of the TSP i.e. ‘Airfone’.
Scenario 6:
After hue
and cry being made by Users for its double profit making schemes, ‘Airfone’ decides to introduce special
package called ‘Bonanza ++’ in
association with ‘Dreambook’, where
it has agreed to get some revenues through ‘Dreambook’
and allows higher speed to the Users who have subscribed to ‘Bonanza++’ package at a slightly higher
price than ‘Bonanza’ pack which is
still available in the market.
In this scenario there will be two stakeholders who
suffer the most. One the users who have not subscribed for ‘Bonanza++’ and are
continuing with ‘Bonanza’, as they will get lower speed while using internet or
for that matter while accessing ‘Dreambook’ and the other ‘Group +’, a startup,
which provides similar application like ‘Dreambook’ but is a new entrant in the
market and is not in commercially sound position to negotiate favourable terms
with TSP ‘Airfone’.
Scenario 7:
‘Vodatel’ who is the closest competitor
of ‘Airfone’ in the market and has a
huge subscriber base, buys out ‘Group +’ Application form its owners. ‘Vodatel’ slows down speed for ‘Dreambook’ users on its network and
allows faster speed to ‘Group +’
service as it is a captive service for ‘Vodatel’ and it wants to promote it. Further
for providing fast lane access, it demands additional fee from ‘Dreambook’ on its network.
In this scenario the end users on both the networks are
suffering for no fault of theirs as the TSPs are competing and are trying to
grab higher revenue by whatever means available to them. They are also
resorting to unethical practices like slowing down systems for competing
ASP/CAS.
Scenario 8:
In all the
aforementioned purely commercial arrangements the network bandwidths are so
clogged and slow that certain essential services like hospital network
accesses, distress help lines etc. do not get adequate space/bandwidth.
In this Scenario there seems to be a dire need for
preferential treatment for certain essential, necessary ASP/CAS who may not
have any commercial interest in being available online but need to be available
for larger wellbeing of the society as a whole.
Scenario 9:
A different
set of stakeholders who are mobile handset manufacturers, the owners of Operating
Systems who have different game plan of controlling the entire gamut of
services by manufacturing phones (Android, Balckberry, IOS, Iphones) which support
only selective apps, services that can be installed on the devices or which
through their own online stores (eg. Google Play, Apple Store) control the
content, services, applications that are available to a User for him/her to actually
download the same.
This scenario shows that how broad the entire scope of
this whole debate of NN can be and how many different aspects of the issue need
to be addressed rather than just saying that we want out internet freedom and
hence TSPs should just charge us for data that we use.
In view
whereof I feel that the write-up may be concluded with following important points,
which need to be taken into consideration while devising a policy and/or
regulatory framework on NN:
· Absolutely
NN is ruled out as the same may still not give desired results for two
different sets of Users and may have a tendency of skewing the stakes in favour
of those who are heavy content users.
· While
tier based pricing for different Users by TSPs may be allowed, there should be
some minimum standards of quality which should be defined and the TSPs should
not be allowed to have a quality below those minimum standards irrespective of
the price that they charge from the Users.
· Traffic
Management can be allowed with certain restriction, which give preferential
treatment to certain essential services ASP/CAS.
·
No
preferential treatment should be allowed on the basis of services owned by
large CASs/ASPs and/or captive services by TSPs.
· There
should be minimum Service quality defined and no switching charges for users if
they are not satisfied with services of one TSP.
· While
the TSPs may be allowed to enter into commercial arrangements with bigger
ASPs/CASs, the same should not be at the cost of smaller ASPs/CASs who may not
have similar negotiating power in such a way that it hinders innovation.
· Regulatory
framework for minimum standards for services, minimum quality, access speeds,
preferences to essential services etc. should be tight and grievance redressal
mechanism has to be quick.
·
Competition
watchdog has to be on the lookout for any unfair practices and abuse of
dominance by larger players (TSP, ASP, CAS) and actions against the same should
be stringent and speedy.
There can be
several other suggestions which will make this note comprehensive and I would
look forward for your comments and opinions on the same.
…………….
Excellence and we'll researched
ReplyDeleteThanks Amber
ReplyDeleteGrt work amol... Simple and crisp
ReplyDeleteVery well written article Amol. The scenarios cover, by and large, the real situation more particularly the zero plan of Bharti Airtel where it was proposed that they will not charge for the applications of content service providers with whom they have a tie up.
ReplyDeleteNice work amol....
ReplyDeleteThanks all for taking time out and reading..
ReplyDelete